Arlington County’s Mobility Lab Looking for Interns

Social Media Intern, Mobility Lab

 

Mobility Lab is seeking a paid, part-time intern (up to 30 hours per week, $15 per hour) from now until June 30 to advance our social-media delivery, effectiveness, and impacts. We are seeking a candidate with proven experience in social media to learn about us, align that with an inventory of our social-media needs, and make a strong set of strategic recommendations. Then put those recommendations to action.

 

While we have a strong and growing presence on Twitter and Facebook, we are looking for ways to:

  • Improve on those networks
  • Improve our YouTube and Slideshare presences, and
  • Explore if and how we should delve into LinkedIn, Storify, Pinterest, RSS, Tumblr, Google+ and others.

 

Mobility Lab (located near the Rosslyn Metro in Arlington, Virginia) works very closely, in the same suite, with the marketing and professional sales divisions of Capital Bikeshare, BikeArlington, WalkArlington, Arlington Transportation Partners, goDCgo, the DC Circulator, the Commuter Store, and others. It is a creative and exciting atmosphere. Our firm – The Destination Sales & Marketing Group, Ltd., a business-to-business transportation, tourism, and marketing consulting company – is contracted by Arlington County, Virginia and the Washington D.C. Department of Transportation.

Responsibilities:

  • Create social media strategies designed to increase visibility, engagement, and traffic across Mobility Lab brands
  • Guide staff on implementation and management of existing social media
  • Experiment with new and alternative ways to leverage social-media activities
  • Monitor trends in social media and appropriately apply that knowledge into our social-media strategies
  •  Make social-media measurement recommendations to staff

 

Experience:

  • Creating profiles with a professional look and engaging presentation
  • Sense of what’s likeable on social media
  • Marketing and communications strategy
  • Project management
  • Strong researcher and synthesizer of content
  • Driving people to events through social media
  • Minimum bachelor’s degree in journalism, communications, or a related field
  • Storytelling/writing/journalism background preferred
  • WordPress experience preferred
  • Some previous relevant work experience preferred

Attributes:

  • Creativity
  • Active on social networks, with strong, engaging content
  • Fast, fun, and inspiring communications style
  • Strong research skills
  • Able to self-direct and self-motivate within a fun team environment
  • Responsible, dependable, and well organized

 

Deliverables:

  • Compile social-media data for use in reports and evaluations
  • Prepare monthly report on social-media usage and impacts
  • Prepare Social-Media Dashboard for use in sharing with internal stakeholders
  • Create and improve current social-media resources with professional look and engaging presentation

 

How to Apply: Please submit a cover letter and resume, including references, along with your application to paul.mackie@mobilitylab.org. Put Social Media Intern in the subject line and please note where you saw the job description. Applications due by Wednesday, February 6.

YPT Would Like to Welcome Our New Denver Chapter!

Welcome Denver!

YPT is happy to announce the official creation of YPT Denver! Denver is currently a hot spot for transportation, with the country’s most ambitious rail expansion program (FasTracks), a premier stop on the California Zephyr, a large bike community, infrastructure, and  bike share, a beautiful airport with some impressive technological breakthroughs (see image), and other great transportation marvels.
DIA
YPT Denver will be hosting plenty of fun networking events very soon. Please check back here for updates and future events. In the meantime, if you are interested in joining or helping lead YPT Denver, please contact us at YPTDenver@gmail.com.

Overnight Travel Survey – You Can Help!

How do people make decisions related to overnight travel? This question, while important for travel planning, is little understood by researchers. However, two researchers, Lisa Aultman-Hall of Transportation Research Center, University of Vermont and Jeffrey LaMondia of College of Engineering, Auburn University, are conducting a year long study to understand these factors. They are calling for volunteers to participate in this study. Sign up here by February 4, 2013 to participate. 

If you decide to participate, you will be asked to complete thirteen 5-minute online surveys (one per month) between February 2013 and February 2014.  Whether you travel a lot or infrequently, your participation is valuable.  In order to qualify, you must be 25 years or older, and multiple people from the same household may participate. Your survey responses will remain anonymous and will only be used for research purposes. Because participants will receive a monthly reminder email to go to a website and complete the survey, volunteers may complete the survey at their convenience. Every month, an iPad or iPod will be raffled to those who complete their web survey (8 iPads and 5 iPods in total). 

Results from this study will be shared with state and federal decision-makers to improve overnight travel congestion, costs, and opportunities. The survey is funded by the US Department of Transportation for the University of Vermont and is being conducted by RSG, Inc., an independent transportation market research company.

Midweek Must Reads – Jan 30th Edition

Greetings YPT’ers.  If you’re reading this, hopefully it’s because you’re onboard with YPT’s mission.  Today’s young transportation professionals need to be brave and not just know things, but DO things.  They can’t say they belong to XYZ organization, only passively if at all contributing, they need to CONNECT and engage.  We also need to ensure our transportation systems are safe and reliable, but EMPOWER users, not encumber them with too few, too many, or too poor choices.

Seth Godin clarifies that “Watching Is Not Doing (confronting the spectator problem)“.

Reid Hoffman insists that we “Connect to Human Networks To Find Breakout Opportunities“.

Jamie from 37 Signals pleads that “Idiot-proofing Is For Idiots“.